Monthly Archives: April 2014
Production Showcase – The Library of Birmingham Campaign
Posted on April 28, 2014 Leave a Comment
Introduction During the second year of my degree, I completed a module in PR Techniques. The module encouraged me to explore the tools and techniques used by practitioners to develop a campaign. This was achieved through the production of a campaign proposal. Although the campaign was theoretical, I was required to pitch this work to the […]
Production Showcase – Vital Campaign
Posted on April 23, 2014 Leave a Comment
Introduction During the second year of my degree, I completed a module in Music Promotion & PR. The aim of the module was to create a promotional campaign for an artist. Following this, the proposals were pitched to a number of industry professionals. Within my team, I was responsible for research and media relations. During the initial stages, I identified […]
Thomas O'Connell - Portfolio 
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